Category: Small Business
In 1995, at the age of 18, Yoshinori Sakumo was flung into the air as he woke to the most terrifying magnitude 7.0 earthquake in his homeland of Japan. It was an experience that rocked his world and ignited in him a desire to do something meaningful with his life. Following a short work stint in the United States where he met his Australian wife, Yoshinori migrated to Australia in 2009. It was at this point that he decided that he wanted to start a business that leveraged his connections in Japan to bridge the country to the rest of the world. With $100 cash, a rickety table in a rented Camperdown apartment and a vision, doq was established. A specialist cross-cultural marketing agency, assisting Japanese brands to adapt their marketing for the APAC region and vice-versa, doq has grown exponentially to a staff of 15 and 30% year on year revenue growth.
“To be a finalist is the result of all the people I have met, connected and shared a passion with for the last decade of my life since I moved to Australia. My vision of “creating a bridge between Japan and the rest of the world through innovation and marketing” could not have been possible without all of the many people who shared this dream with me and helped build it into reality, piece by piece. Australia; this place that I now call home, is made up of people who are open minded to different ideas and values, and have the ability to push on in the face of challenge, to come together as a community and a team. I look forward to building even stronger bridges between Australia and Japan in the next decade.”
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